YOU’RE SO NEW
Here’s how I can help define your product and bring it to life.
Tell me about your business model, and everything you know about your market.
We BRAINSTORM together
I put together an end-to-end workflow. Review with everyone and test with customers.
PRODUCT and DESIGN focus on MVP features
Translate into actionable items for development.
DEVELOP and LAUNCH
Design, review, iterate and repeat - hammer out the details!
Gather data, determine if we met success metrics.
WELCOME TO THE
TRAGIC KINGDOM
You have a product, but your users are not doing what you expect them to. Here’s how I can help:
Tell me about your business and your ideal users.
What are your business goals?
Who are the people you are targeting?
Are these people showing up?
If they’re not, who is showing up?
If they are, what are they doing?
Tell me your problem.
Do you have an idea on why people are behaving this way?
Do you have a plan to fix this?
IF YOU DON’T KNOW WHY THIS IS HAPPENING:
Look for patterns in your analytics.
Call up some customers and ask.
Come up with hypothesis and test
Brainstorm solutions!
IF YOU UNDERSTAND YOUR PROBLEM
We came up with a lot of ideas from the brainstorm! They range from realistic to absurd.
Priortize, design, test, iterate and build.
Come up with a roll out plan, one change at a time.
Commit to the plan and keep an eye on things.
Things always seem to dip at launch, particularity in e-commerce.
Watch and confirm the numbers are moving in the right direction. Continue to test, talk to customers to understand what worked and why.
